About
After graduating in Literature at Università degli Studi di Milano, I moved to the UK to complete a Master of Art in Marketing for Publishing and Media at Oxford Brookes University.
Shortly after, I started working in brand, content and digital marketing.
While pursuing my marketing career in the UK at small, medium and big size companies (such as DK, Penguin Random House, Reuters and New Scientist magazine), I have also been working as a freelance journalist for the Italian press.
Professionally, I sit at the intersection between data, content and audience engagement in the name of their biggest common grounds: good storytelling, strong ROI and a clear and meaningful brand identity.
I believe in ownership and accountability, and I thrive at best in dynamic work environments which offer a high level of autonomy, whilst also focusing on the importance of teamwork.
A natural problem solver, perhaps one of my greatest professional strengths is the ability to see the big picture and find creative ways to get there.
In my private life, I am obsessed by food and I love to travel - you’ll often find me eating whatever I find at a street food market and then writing about it on social media.
I am fluent in Italian and English, with basic knowledge of French and Spanish.