About
After graduating in Literature at Università degli Studi di Milano, I moved to the UK to complete a Master of Art in Marketing for Publishing and Media at Oxford Brookes University.
Shortly after, I started working in brand, content and digital marketing.
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While pursuing my marketing career in the UK at small, medium and big size companies (such as DK, Penguin Random House, Reuters and New Scientist magazine), I have also been working as a freelance journalist for the Italian press.
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Professionally, I sit at the intersection between data, content and audience engagement in the name of their biggest common grounds: good storytelling, strong ROI and a clear and meaningful brand identity.
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I believe in ownership and accountability, and I thrive at best in dynamic work environments which offer a high level of autonomy, whilst also focusing on the importance of teamwork.
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A natural problem solver, perhaps one of my greatest professional strengths is the ability to see the big picture and find creative ways to get there.
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In my private life, I am obsessed by food and I love to travel - you’ll often find me eating whatever I find at a street food market and then writing about it on social media.
I am fluent in Italian and English, with basic knowledge of French and Spanish.